What makes a good forecast?
Jun 10, 2022
- It is more than intuition
- It is a story that takes a peak into different parallel universes
- It is an informed (researched) possibility
- It dives deep enough to give insight and it is shaped enough to seem plausible
- It doesn’t attempt to be right but to bring issues that matter
- It makes the audience think beyond their limitations
- It helps decision makers take a decision
